Brad Gordon

Brad has 20 years of experience in human resource (HR) management, working with Fortune 500 companies across industries such as food and beverage, financial services, building products, and aerospace and defense. He has worked both domestically in the US and internationally, living and working in the UK and Anguilla, BWI.

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International Companies Operating in the U.S.? Here’s Why You Need an American HR Leader.

Operating in the U.S. offers strategic advantages for foreign businesses, making it an attractive destination for global growth. The workplace culture, legal and compliance landscape, employee relations, and compensation models are all vastly different in the U.S., posing significant risks if not properly managed. Failure to adapt your HR practices to the U.S. market’s unique legal, cultural, and regulatory landscape can lead to costly lawsuits, severe financial penalties, and lasting reputational damage.

Here are some specific examples of HR challenges that you may face while doing business in the US: 

    • Complex and Varied Labor Laws
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    • Federal vs. State Law Requirements
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    • Employment-At-Will Doctrine
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    • Discrimination and Harassment Laws
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    • Recruitment and Retention
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    • Talent Competition
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    • Employee Benefits and Compensation
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    • Employer Branding
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    • Payroll Tax and Benefits Administration
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    • Complex Payroll Systems
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    • Healthcare Requirements
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    • Retirement Plans
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    • Legal and Regulatory Compliance
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    • Immigration and Work Visas
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    • Employee Conflict Resolution and Labor Unions
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    • Employee Classification
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    • Litigation Risks
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    • Employment Litigation
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    • Risk Management

Do these challenges resonate with you? Are you already experiencing such challenges? Successfully overcoming these challenges requires careful planning, a deep understanding of the U.S. market, and a willingness to adapt. 

Foreign businesses benefit from partnering with Penon Partners HR, who can provide guidance and support as they navigate the complexities of operating in the U.S.  

Our fractional HR support model is ideal for companies that need executive-level HR services on a part-time, temporary, or project-based basis. This approach allows businesses to benefit from the expertise of a seasoned HR leader without the commitment and cost of a full-time executive. 

Interested in learning more? Please contact our HR Practice Leader, Brad Gordon, at bgordon@penonpartners.com  

A fractional HR executive is a human resources professional who provides executive-level HR services to a company on a part-time, temporary, or project-based basis. Instead of hiring a full-time HR executive, companies may bring in a fractional HR executive to handle specific tasks, manage HR strategy, or address certain challenges. This approach allows businesses to benefit from the expertise of a seasoned HR leader without the commitment and cost of a full-time executive. 

Key aspects of a fractional HR executive include:
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    1. Flexibility: They work on a flexible schedule, which might involve a few hours or days per week or month, depending on the company’s needs.
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    2. Expertise: They bring a high level of HR experience, often having worked in senior HR roles in other organizations.
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    3. Cost-effectiveness: Since they are not full-time employees, companies save on the costs associated with a full-time salary, benefits, and other related expenses.
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    4. Specialized projects: They may be brought in for specific projects, such as organizational restructuring, developing HR policies, implementing new HR systems, or managing complex employee relations issues.
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    5. Short-term engagement: Their role is typically temporary, lasting only as long as necessary to complete the project or transition.

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